Chloe’s Spring 2015 Campaign was just released. It basically embodies everything that I need in my life right now. Beach hair, sun on my shoulders, flawy ethereal dresses, sand between my toes and….why not….I’ll take the horse also.I am having MAJOR winter blues right now. I am tired of the cold, the snow and most of all…the bulky layers I have to wear over my well planned, outfits. I catch myself in mid-day fantasies involving a mojito and a string bikini.
Chloe has always been one of my favourite brands. Staying true to it’s roots of romantic shapes and luxe fabrics since the 50’s. It’s the quentesential french girl attire, you know who I’m talking about. They can eat a whole baguette and chase it down with a glass of wine and not gain an ounce? They can walk out on cobble-stone streets in gladiator flats, a maxi dress and no bra and it’s totally appropriate. Their hair is effortless and lovely and make-up at a minimum as to not hide their perfect completion. At least this is what I picture anyways, mind you…I was a child the last time I went to France.
Chloe has a sweet way of embodying this and yet making it seem as though anyone can have it. I am pining over every single piece in this well designed collection and even an occasion to ride my horse on white sands more so.